Hashtag: What Is It Good For?

Since being created back in 2007 almost by accident, #hashtags have been massively adopted and used in almost every way imaginable. Although intended to easily organize Internet conversations around a topic, hashtags now exceeded that goal to the point that they are now created to start conversations on their own. So, they’ve grown from being just a filter to become a powerful tool that, used smartly, can be used for marketers and businesses advantage.