If you are getting a brand new website for your small business for the first time, you’ve surely heard one word that repeats on and on in digital marketing – SEO. Perhaps you already know that SEO stands for Search Engine Optimization, perhaps you don’t. But do you actually know what that even means? You don’t have to pretend around here, we won’t judge if you don’t know. But we are going to say this – without a sound SEO strategy, your new website is doomed.
When you have a small business and are struggling to get some attention, a creative use of the Internet can be essential. With a properly designed online marketing plan you can start to make some noise to finally get the customers you’re looking for. Of course, you’ll have to make something unique to catch the eye of the fast-browsing masses. You’ll certainly have to develop an interesting content marketing strategy that includes the most powerful tool in the web today: videos.
